What does a practice of one need on day one?
Four things: a way for clients to book you, a way for them to pay, an agreement they accept before paying, and somewhere to keep their details. A logo, a website with six pages and a business card can all wait until somebody has paid you.
- 1
A way to be booked
A time a client can pick without three emails to find it. The times you’re free, and nothing else.
- 2
A way to be paid
A card payment at booking means you never send an invoice for a session that’s already happened.
- 3
An agreement
What they get, when they pay, and what happens if they cancel. Accepted before they pay, so nobody reads it for the first time in a dispute.
- 4
Somewhere to keep client details
Their name, their email, what they bought, what you agreed. Not a notebook, and not your memory.
What can wait
- A logo. Your name, set in a good typeface, does the job.
- A website with an about page, a services page and a blog. One page that says what you do and takes a booking is enough.
- A company. In most places you can start under your own name; When should you register a business? has the US and UK rules.
- Business cards, a newsletter and a social media plan.
On WorkWith, all four are one page at your own address: the client picks a time, accepts your agreement and pays, and their details land in Clients. It’s $29 a month after thirty days free.
Checked 2026-10-11.