How much should you raise your prices by?
By enough that you’d be glad if a few clients left. Going from $180 to $200 is 11%. You could lose 9% of your clients and earn the same for fewer hours. Tell existing clients first, with a date a month out, and change your page on that date.
A rise, worked through
The price now$180
The new price$200
The rise11%
Clients you could lose and earn the same9%
Ten sessions at the old price earn what nine earn at the new one. The tenth hour is yours back.
Round to a number you can say
$200 is easier to say out loud than $197, and easier to remember for the friend a client tells. Round to a number that sounds like a decision.
The month before a price rise has the steps and the messages.
Checked 2026-10-11.